Targeting the 30 year old crowd who enjoys the sponge bob kid's meal?
Droves of Shirtless Dad's singing this song as they reward their new girlfriend's kid with a cheeseburger and fries with the promise of not coming into the bedroom later that evening.
After five years of milking the Subservient Chicken and getting used to the creepy headed BK guy and that dude that used to go by HOOTIE now singing country music for real. The luster of the cute chicken is lessened. Hell PETA can't even get any run off the King anymore. I don't blame Rob for turning his back on BK money for the Golden Ticket of MS, Rip Salsa would too. Rip needs a golden ticket to pay off the Los Angeles water bill for my new office water fountain.